Linda Lim
CEO & Co-Founder,
Studio X Beyond, Thailand
Linda Lim is the CEO and co-founder of MOONJI and Studio X Beyond—two creative tech companies redefining how visual content moves from idea to scrolling, faster and smarter, in today’s AI-native world. With roots in Silicon Valley tech and global advertising, she has built teams and studios across Southeast Asia that merge creative intuition with next-gen tools like AI, real-time 3D, and virtual production.
At MOONJI, Linda leads a next-generation storytelling lab where hybrid workflows connect ideation, design, and execution in radically new ways. From virtual characters and digital twins to hyper-real 3D content, MOONJI’s tool-agnostic approach helps brands, agencies, and filmmakers move from concept to execution with speed and flexibility. Whether building a new world in days or transforming a single shoot into multiple localized assets, the team acts as a creative co-pilot—solving some of the stickiest challenges in modern content production.
Through a partnership with L&E Beyond, Linda also co-founded Studio X Beyond—a virtual production LED stage in Bangkok where cinematic scenes are shot without green screen or travel. The studio is purpose-built for agile, high-impact storytelling, especially for vertical dramas and short-form formats.
Linda’s mission: to design the studios, teams, and workflows that future-proof storytelling.
At MOONJI, Linda leads a next-generation storytelling lab where hybrid workflows connect ideation, design, and execution in radically new ways. From virtual characters and digital twins to hyper-real 3D content, MOONJI’s tool-agnostic approach helps brands, agencies, and filmmakers move from concept to execution with speed and flexibility. Whether building a new world in days or transforming a single shoot into multiple localized assets, the team acts as a creative co-pilot—solving some of the stickiest challenges in modern content production.
Through a partnership with L&E Beyond, Linda also co-founded Studio X Beyond—a virtual production LED stage in Bangkok where cinematic scenes are shot without green screen or travel. The studio is purpose-built for agile, high-impact storytelling, especially for vertical dramas and short-form formats.
Linda’s mission: to design the studios, teams, and workflows that future-proof storytelling.


