Automation and intelligent technologies are reshaping the AV industry, but strong foundational knowledge remains essential. While tools and workflows continue to evolve, organizations still rely on AV professionals skilled in system design, integration, troubleshooting, and user experience.

CTS-certified professionals bring critical expertise that complements and not replaces emerging technologies. This session explores why CTS remains relevant and how combining core AV skills with knowledge of AI, networking, and collaboration technologies will shape the future AV workforce.