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ICA2026 Summit Agenda

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Panel Discussion: Making Sense of AV over IP: Navigating Standards, Architectures, and Trade-offs

17 Jul 2026
Smart Tech Stage
AV Applications & Technology

The shift to AV over IP (AVoIP) has transformed how audiovisual systems are designed, deployed, and scaled. However, the growing range of approaches - spanning open standards, interoperable frameworks, and proprietary ecosystems, has also introduced new complexity for decision-makers.
This panel session takes a neutral, technology-agnostic look at the AVoIP landscape, focusing on the practical considerations that shape real-world deployments. Instead of comparing specific solutions, the discussion will explore the broader architectural approaches behind AVoIP systems and the trade-offs involved in areas such as latency, compression, bandwidth, interoperability, and network requirements.
Panelists will share insights into how different approaches align with various application needs, and how factors such as IT integration, scalability, and long-term support influence system design choices. The session will also examine how the ecosystem is evolving and what this means for organizations planning future-ready AV infrastructures.
Attendees will leave with a clearer framework for evaluating AVoIP options and making informed decisions based on their own project requirements, regardless of specific technologies or vendors.

Moderator
Andy Wei, Regional Solution Sales Director, Greater China and SEA - Audinate
Speakers
Josh Rush, Chief Marketing Officer - Audinate
Laurent Masia, Sr Director - Product Management - NETGEAR AV
Ronnie Chee, Head of Technology - Mahajak Trio Electronic Sdn Bhd
Atul Ghaisas, Director Channel Sales & Install Solutions APAC - Harman Professional Solutions
Paul Harris, CEO - Aurora Multimedia Corp